Red Hat Marketing Operations Specialist in Brno, Czech Republic

Job description

Company description

At Red Hat, we connect an innovative community of customers, partners, and contributors to deliver an open source stack of trusted, high-performing solutions. We offer cloud, Linux, middleware, storage, and virtualization technologies, together with award-winning global customer support, consulting, and implementation services. Red Hat is a rapidly growing company supporting more than 90% of Fortune 500 companies.

Job summary

The Red Hat Marketing team is looking for a Marketing Operations Specialist to join us in Brno, Czech Republic. In this role, you will support the Marketing team in the Europe, Middle East, and Africa (EMEA) region in carrying out their marketing plans effectively by assisting the EMEA field marketers in the usage of our marketing operations tools and processes. You will ensure operational processes are followed and aligned with the corporate marketing operations standards. As a Marketing Operations Specialist, you will assist with the development and creation of content specifically for email marketing, analyze the email statistics, and report on best practices and lessons learned to continuously improve our email deliverability.

Primary job responsibilities

  • Support with the creation and sending of marketing emails and newsletters through our marketing automation tool

  • Coordinate multiple emailing and newsletter requests to avoid conflicts and to better align our messages to our contacts and their email preferences

  • Analyze and report on email statistics to improve deliverability and open and click-through rates

  • Assist with the setup of event and webinar processing of registrations, email reminders, and follow-up emails

  • Ensure the correct processes are followed for uploading contacts into the marketing database, and for the maintenance of a healthy database

  • Provide ongoing guidance to the team on tracking best practices and the correct setup of Salesforce campaigns, including campaign reporting

  • Document current and new marketing operations procedures

Required skills

  • Bachelor's degree in marketing, communication, business, or related field

  • Solid communication, analytical, organizational, and project and time management skills

  • Experience with email automation platforms, email deliverability best practices, and email creation tools in HTML

  • Knowledge of Eloqua, Salesforce, QlikView, QlikSense, and Adobe

  • Excellent English written and verbal communication skills; additional European languages are a plus

Red Hat is proud to be an equal opportunity workplace and an affirmative action employer. We review applications for employment without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, citizenship, age, uniformed services, genetic information, physical or mental disability, medical condition, marital status, or any other basis prohibited by law.

Job ID 58134

Department Corporate Marketing

Location CZ-Brno

Posting date 7/10/2017

Remote base ..